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Growing Trend: Supporting Other Musicians

By: Bruce Wawrzyniak

Smartphone shooting live videoCollaboration doesn’t necessarily have to mean co-writing a song with someone or being a guest musician on a song they record or at one of their gigs.  Granted, what I’m about to describe is going to be a bit generous in terms of loosely expanding the term 'collaboration,' but the bottom line here really is more about always focusing on not viewing everyone else as competition.

Here’s HOW You Stay in Touch with Those All-Important Contacts You Want to Keep

By: Bruce Wawrzyniak

Man looking at social media app on phoneEven though today is yet another holiday, with all due respect to Dr. Martin Luther King, Jr., it’s time to start taking action and stop using “it’s the holidays” as a reason to continue hibernating.  As warm and fuzzy and tempting as that sounds, it’s no way to be productive and get ahead.

Nashville, We Need You

By: Bruce Wawrzyniak

Nashville aerial photo by Mike FoxWhile some folks are on a long, extended vacation, for many of us others, it’s back to work this morning after the Christmas holiday and thus back to reality.

For our friends in Nashville, though, it’s not that simple.

Live Streaming to Your Fans (and Not to Strangers’ Wallets)

By: Bruce Wawrzyniak

Livestreaming to Your FansIt’s a sobering thought.  This year has forced performers to put on live shows from home, streaming through Facebook or Instagram or YouTube or some other platform.  All with the hope of viewers tipping them electronically or streaming their music – or both.

The problem is that neither of those have a high percentage of likelihood.

Hey Google – Where is My Music (or Podcast)?

By: Bruce Wawrzyniak

YouTube Music logoLast night I was watching television.  I have a Google Home Mini sitting right next to the TV.  So, when a commercial came on in which someone said, “Hey Google,” and then gave it a command to start playing certain music, yup, you guessed it, my smart speaker started playing exactly what the person in the ad asked for.  As Homer Simpson would say, “D’oh!”

Influence or Be Influenced?

By: Bruce Wawrzyniak

Influence or Be Influenced | Reinhart Julian photoNo matter what level of your artist career you’re at, undoubtedly you’ve had thoughts that companies should be giving you product and/or money to endorse them and what they sell.  You probably even have some ideas of which companies you’d like to rep.