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Pitching Yourself Right Out of Consideration

By: Bruce Wawrzyniak

Maybe it’s because I have been in this line of work for so long but maybe it’s also the combination of nothing surprises me anymore and just a casual attitude by so many.  The fact is that I see far too many people sending out pitches that are completely irrelevant.

While the above will be met with no response whatsoever or just a “No, we’re going to pass,” the fact is that the damage runs deeper than not getting what you were going after.

Share the Wealth, or At Least the Pay Rates

By: Bruce Wawrzyniak

There’s the old saying that “I can’t get experience without you giving me experience,” or words to that affect.  You need to learn the ropes and get your feet wet in whatever it is that you do.  But along the way to getting those reps is finding out how much you can expect to get paid in the process.

Yes, it’s true.  Two weeks after writing a blog advocating for fair wages for music artists, I’m here today with the prequel.  In other words, what exactly are those fair wages?

Career Choice: A Test to Determine If You Should Hold ‘Em or Fold ‘Em

By: Bruce Wawrzyniak

Tomorrow morning, I will fly to Nashville.  I won’t be on the ground long before heading to meet recording artist client Kaitlyn Croker for an interview I’ve booked her into on one of the local network TV affiliates.  And that’s just the start.

She has a new single coming out this Friday, so this week her schedule will be absolutely packed.

There is no doubt in my mind that she is all in on her country music career.  But for the artists out there who aren’t sure if they want to continue or not, this is how you find out.

Fair Wages for Music Artists, Please

By: Bruce Wawrzyniak

Last week I was out driving and turned on a national sports talk radio show that I enjoy listening to when the opportunity presents itself.  It’s a host whom I admire and respect, plus I can always count on it to be both entertaining as well as informative in terms of being on top of the current sports news that I need to know about.

Seize the Non-Business Opportunity NOW

By: Bruce Wawrzyniak

Yesterday I was at a celebration of life for a member of the local podcast community who passed away unexpectedly two weeks ago today.  There was a story told that many years ago he was offered the opportunity to go out on the road to do video for a boy band throughout their tour.  He passed on it although I’m not clear if he didn’t believe in them or thought the opportunity would come around again.  Well, there was no second chance and that group was NSYNC.

More Than Just an ATTITUDE of Gratitude

By: Bruce Wawrzyniak

I pulled a sweater over my head this morning, waking up and seeing that it was “only” 50 degrees.  Fortunately, the high temperature today in Tampa is forecast to be 78 degrees.  Meanwhile, not only are there cities around the U.S. today where the temperature might be seven or eight degrees, but the fact is that I have a clean sweater to pull over my head and I woke up in a warm bed with a good roof over my head.  Never mind the mere fact that I woke up, period.