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Awards Shows – Goal or Just Nice to Watch?

By: Bruce Wawrzyniak

Billboard Music Awards 2016Last night was the Billboard Music Awards.  This is only May and already that was at least the fourth such major event, having been preceded by the People’s Choice Awards (January), the Grammys (February), and the iHeart Radio Music Awards (April).  (What happened, March?)  Still this year there will also be the MTV Video Music Awards, the GMA Dove Awards, the CMAs, and the American Music Awards

An Audition? I’m Sick!

By: Bruce Wawrzyniak

AuditionEven though the school year is ending, there are so many performance opportunities everywhere, all year round, that an argument can be made that there’s no real “audition season.”  One need look no further than the reality competition shows like “The Voice” to realize that auditions are happening in a variety of locations for a variety of reasons.  There are even online auditions nowadays.  And here in west central Florida there are theme

(Live) Video is King … for Now

By: Bruce Wawrzyniak

Live video iconTwo nights ago I returned from a week in California.  The first part of the trip was to San Diego for Social Media Marketing World.  You know that present day culture has been taken over by social media when three thousand people from 55 countries attend such an event.  Wow.  (Then guesstimate how many people wanted to go but didn’t!)

Leverage Your Creativity

By: Bruce Wawrzyniak

Imagination imageWhile there are lots (and lots) (and lots!) of books out there on songwriting, the music business, and countless other facets of the entertainment industry, if you’re just sitting around waiting for one to fall into your lap to make you an overnight millionaire, order one about combating gray hair too.

The fact is, only you can take full control of your career.

Getting Booked for an Interview

By: Bruce Wawrzyniak

Interview silhouetteHaving just finished evaluating over 30 artists that were submitted to me, I felt this to be a good time to lend some specific insights as to what might be factoring into the results you’re getting (or not getting) as it relates to trying to get on TV shows or radio or podcast interviews.