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Who is YOUR Street Team?

By: Bruce Wawrzyniak

Street TeamLast week in my blog I was referencing clichés and while this might not get that label, “street team” has become a very heavily used expression over the last several years in the music industry.  The concept of having other “boots on the ground” (okay, I’ll stop with the clichés, I promise) to help get the word out about your music is helpful when you’re trying to do every

Get Booked on Your Merits, Not by Cheapening Yourself

By: Bruce Wawrzyniak

BeggingI don’t want to get started on the whole “don’t promise a venue that you’ll fill up their place with fans (patrons), knowing full well that you’re not going to bring them any kind of crowd.”  So, this blog is not about that.  While I am, in fact, writing about talking to venues regarding getting booked, it’s a different aspect thereof that I want to shed some light on today.

Inviting Your Suggestions, Questions, Comments, Feedback

By: Bruce Wawrzyniak

Raised hand to ask questionI’m picturing a teacher standing at the front of the classroom, writing furiously on the board while also glancing at a document filled with text that’s being projected onto an adjacent screen.  The teacher is talking and so dedicated to and passionate about the subject matter that neither a breath is being taken nor a glance is being made toward the class.  If so, the students raising a hand to as

Professional Development – For the Well-Rounded Indie Artist

By: Bruce Wawrzyniak

Professional development word collageYou’re performing regularly, which in itself (“getting the reps”) gives you more experience and helps you to constantly improve and hone your craft, whether singing, playing an instrument, or both.  You’re also writing songs and seeing growth that way too, as the content and the structure improves over time.  And you’re even recording, making sure you’re getting the sound yo

Facebook friends? But, we just met!

By: Bruce Wawrzyniak

Facebook LinkedIn logosOne Sunday morning in church a few years ago a little boy sat next to me while the rest of his family was just across the aisle from him.  While being respectful of the fact that we were in church, there was just enough conversation to make a nice little connection.  Not too long before dismissal he looked up at me and asked, “Do you want to be friends?”  It was very cute.  I believe the boy told me